Facebook has attracted a lot of attention over last couple of years due to the social network’s questionable practices to preserve user privacy. Just few days earlier, the company claimed that the social networks’ users don’t expect privacy from the platform during a recent hearing. Interestingly, the company has now introduced Study for Facebook app which will pay users for their data in case they want to participate in the program.
With the latest app, Facebook is trying to understand how users utilize different smartphone apps. While the latest app contains a number of resemblances to the earlier Facebook Research program, it will offer few key differences.
If you are interested in participating in the program, you will need to be above 18 and have access to a PayPal account. Currently the Study for Facebook will send advertisements to users who are living in India and the U.S. where they can sign up for the program.
The company noted, “Study from Facebook does not collect user IDs, passwords, or any of the participant’s content, such as photos, videos, or messages. We also don’t sell information from the app to third parties or use it to target ads, and it is not added to a participant’s Facebook account if they have one.”
This is certainly an interesting move from the social network considering its recent incidents related to privacy. At the moment however, the company hasn’t revealed how it will target users or how much it will pay users to participate in the program. The application is available only for Android at the moment but only approved users will be able to use the services.