Home TechnologyAutomobile BMW and Jaguar Land Rover Come together to Bring Next Generation Electric Vehicles

BMW and Jaguar Land Rover Come together to Bring Next Generation Electric Vehicles

BMW and Jaguar Land Rover Come together to Bring Next Generation Electric Vehicles

In an announcement earlier today, BMW has revealed that the company will be partnering with Jaguar Land Rover to develop next generation EV motors to make electric vehicles more affordable in the coming years. This latest collaboration is a result of both companies’ attempt at bringing EVs to average consumers in the following years.

Talking about the latest deal, Klaus Fröhlich, Member of the Board of Management of BMW AG, Development, said, “The automotive industry is undergoing a steep transformation. We see collaboration as a key for success, also in the field of electrification. With Jaguar Land Rover, we found a partner whose requirements for the future generation of electric drive units significantly match ours. Together, we have the opportunity to cater more effectively for customer needs by shortening development time and bringing vehicles and state-of-the-art technologies more rapidly to market.”

While we’ll have to wait to find out how the latest partnership will benefit both companies, both BMW and Jaguar Land Rover aren’t unfamiliar with the electric vehicles. BMW started its EV production back in 2013 as the Jaguar Land Rover unveiled its design for I-PACE electric SUV earlier.

However, both BMW and Jaguar Land Rover expect that the latest deal will benefit both of the companies in the long run to meet the needs of electric vehicle production. Nick Rogers, Engineering Director at Jaguar Land Rover comments, “We’ve proven we can build world beating electric cars but now we need to scale the technology to support the next generation of Jaguar and Land Rover products. t was clear from discussions with BMW Group that both companies’ requirements for next generation EDUs to support this transition have significant overlap making for a mutually beneficial collaboration.”

Luckily enough, we won’t need to wait longer to see results of the collaboration thanks to BMW’s upcoming Gen 5 eDrive electric drive unit. In addition to the motor, the unit also includes the transmission and power electronics. Most importantly, the unit doesn’t require any rare earth materials which is a sensitive topic of discussion in the recent months.

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