Home Business & Finance Ex-Apple, Facebook and Google Employees Team up to Raise Awareness against Addictive Technology

Ex-Apple, Facebook and Google Employees Team up to Raise Awareness against Addictive Technology

Shortly after Facebook launched its Messenger for Kids app, health experts asked the social networking giant to terminate the application as the latest application might have negative impact on children. And now, several former Apple, Facebook and Google employees have joined a campaign that focuses on raising awareness against intrusive technology.

The Truth About Tech campaign is founded by advocacy group Common Sense, is targeted towards protecting young minds from digital manipulation. In order to do so, the campaign wants to put pressure on tech giants to bring less intrusive products.

Talking about the intrusive technology, former Google employee Tristan Harris said, “They’ve created the attention economy and are now engaged in a full-blown arms race to capture and retain human attention, including the attention of kids. Technologists, engineers, and designers have the power and responsibility to hold themselves accountable and build products that create a better world.

“Plenty of smart engineers and designers in the industry want to create apps that provide us with the information we need to improve our lives as quickly as possible, instead of just sucking us in for as long as possible.”

Harris’ latest comments come as few days earlier, Salesforce CEO Marc Benioff said that addictive tech products should be monitored so that they don’t have negative impact on their users. Prior to that, former VP of user growth of Facebook, Chamath Palihapitiya commented, “I think we have created tools that are ripping apart the social fabric of how society works. The short-term, dopamine-driven feedback loops that we have created are destroying how society works. No civil discourse, no cooperation, misinformation, mistruth.”

Facebook recently admitted that most of the users on the platform passively use the social media as it brought several changes in the news feed to promote communications among users. However, the company came under heavy criticisms after it released the latest messaging app.

Image: Flickr/iphonedigital

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