Few months earlier, Disney announced that it will be removing its shows from Netflix in order to start Disney’s own streaming service. However, since then, details of the streaming service have been pretty scarce as the date of the release of the service comes nearer. And now, Disney’s CEO Robert Iger has revealed some new details regarding the company’s streaming platform.
According to his latest comments, Disney’s streaming service will cost less compared to the competitors such as Netflix’s. Iger’s latest comments came during a recent earnings call as he said, “I can say that our plan on the Disney side is to price this substantially below where Netflix is. It’ll have a lot of high quality because of the brands and the franchises that will be on it that we’ve talked about. But it’ll simply launch with less volume, and the price will reflect that.”
Netflix raised subscription price earlier last month for its US subscribers and now you can sign up for subscription for the company from $7.99 a month while the top end plan with HD and 4K will cost you $13.99 a month.
When Disney revealed its plan to start its own subscription service, few were surprised given the studio’s vast range of contents. However, Netflix has established itself as the leader of the streaming services over a long period of time and there are a large number of shows currently in the work. For instance, the network is planning on spending total of $7 billion on new content for next year compared to $6 billion in this year. As a result, Disney’s policy of offering streaming service can attract new subscribers with existing library of contents.
As of now, Disney is planning on launching its streaming service in 2019 which should give the studio enough time to add more contents in its already rich library.