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Although Apple has a total valuation of $800 billion, the company still doesn’t have a solid market in China as a large number of smartphone manufacturers are using Android to power their smartphones. As a result of this, Google’s Android OS is currently enjoying nearly 87 percent of the market share in the first quarter of 2017.
The latest research is based on a Kantar Worldpanel Comtech global consumer panel, tracked phone purchases, bills/airtime, source of purchase, and usage across the world and talking about the latest findings, Lauren Guenveur said, “Android continued to make year-on-year gains with 87.2 percent of smartphone sales.”
“For iOS, this represents a 9.1 percentage point drop from the first quarter of 2016. At the same time, iPhone 7 remained the best-selling device in urban China with 3.8 percent of a market that has become increasingly fragmented,”
The report also revealed that Android continues to assert its dominance in five largest European economies. On the other hand, Apple’s smartphones are performing in the European market. The report stated, “While Chinese vendors are enjoying growth in places like EU5, Latin America, and India, the same cannot be said in the US, which remains dominated by Apple (39%), Samsung (30%), and LG (12%).”
“The first quarter 2017 decline in Samsung smartphone sales was likely due to buyers anticipating the April 21 release of the new Samsung Galaxy S8.”